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How to Sell on Zepto in 2026 : A Comprehensive Guide

How to sell on Zepto in 2026 is one of the most asked questions among grocery vendors, D2C brands, and local suppliers looking to grow their business fast. Zepto, known for its 10-minute delivery promise, has quickly become a favourite platform for urban customers.

As one of the leading platforms in India’s booming quick commerce segment, which is going to be a $9 billion industry by 2028, Zepto allows sellers to reach customers who demand instant delivery of groceries, essentials, and household items. 

Quick commerce, also known as q-commerce, is transforming the way people shop by combining speed, convenience, and digital access. Selling on Zepto means entering a high-demand market where every minute counts.

Suppose you’re a business owner, supplier, or brand looking to tap into this growing market. In that case, this guide will walk you through everything you need to know, from Zepto seller registration to how to use the Zepto Seller Hub efficiently.

Zepto has emerged as one of India’s leading instant delivery platforms, connecting sellers with millions of customers seeking groceries, essentials, and more. If you’re a business owner looking to list your products on Zepto in 2026, This guide will take you through how to sell on Zepto, covering the registration and selling process step-by-step..


Why Sell on Zepto?

Zepto is one of India’s fastest-growing quick commerce platforms. It connects local sellers, grocery stores, and FMCG brands directly to consumers looking for instant deliveries. With increasing demand for quick groceries and essentials, more and more users are shifting towards platforms like Zepto.

By becoming a Zepto seller, you can:

  1. Real-Time Tracking: Enjoy real-time tracking and analytics to monitor your business performance.
  2. Local Reach Expansion: Reach more customers in your area with Zepto’s hyperlocal delivery model.
  3. Increased Order Volume: Boost your daily order volume through steady online demand.
  4. Fast Order Fulfilment: Get faster order fulfilment with an efficient delivery system.
  5. Rapid Delivery Network: Reach customers in under 10 minutes with Zepto’s robust infrastructure.
  6. Expanding Customer Base: Tap into a growing market of customers preferring online purchases for daily essentials.
  7. Seamless Seller Tools: Access a suite of tools to manage inventory, orders, and payments efficiently.
  8. Focused on Essentials: Perfect for sellers of groceries, personal care, and household products.

Who Can Sell on Zepto?

Zepto is open to a wide range of sellers. If your business falls under any of the following categories, you can sell on Zepto:

  • Kirana stores or grocery shops
  • FMCG suppliers and distributors
  • D2C brands offering daily-use product
  • Fruit and vegetable vendors
  • Dairy and bakery item suppliers
  • Meat, seafood, and frozen food brands
  • Pet care and baby care sellers
  • Health and personal care vendors

As long as your products are deliverable within minutes and fall under Zepto’s approved categories, you’re good to go.


How to Sell on Zepto in 2026 : Step-by-Step Guide

1. Prepare the Necessary Documents

Before registering on Zepto, ensure you have the following:

  • Business Details:
    • GSTIN (mandatory for most categories).
    • PAN card (individual or business).
    • Bank account details with a canceled cheque.
  • Product Details:
    • High-quality images and accurate descriptions of the products you intend to sell.
  • FSSAI License:
    • Mandatory if you plan to sell food items.

2. Sign Up as a Seller

To register on Zepto, follow these steps:

  1. Visit the Zepto Partner Registration Page.
Zepto Partner  registration page
  1. Click on “Get Started” to begin your application.
  2. Provide your business name, contact details, and product categories.
  3. Upload the required documents for verification.

3. Set Up Your Seller Dashboard

Once your account is approved:

  1. Add Product Listings:
    • Upload product images, descriptions, and pricing.
    • Ensure compliance with Zepto’s quality guidelines for listings.
  2. Set Inventory Levels:
    • Keep your inventory updated to avoid cancellations or stock-outs.
  3. Choose Fulfillment Preferences:
    • Zepto’s instant delivery network relies on local fulfillment centers or direct seller delivery.

4. Verification and Activation

Zepto’s team will:

  • Verify Documents: Ensure all provided details are accurate and meet their criteria.
  • Conduct Onboarding Training: Familiarize you with Zepto’s seller policies and tools.
  • Activate Your Account: Once verified, your store will go live on the platform.

5. Start Selling

With your account live:

  • Monitor orders via the Zepto Seller Dashboard.
  • Manage inventory to meet high-demand periods.
  • Use Zepto’s insights to optimize product offerings and pricing.

Listing Products on Zepto Seller Hub

Once your registration is approved, you’ll get access to the Zepto Seller Hub, an online portal where you can:

  • Upload your product catalogue.
  • Set pricing and stock levels.
  • Track orders in real time.
  • Manage returns and customer reviews.
  • Analyse performance and sales trends.

Tips for listing products:

  • Use clear images with white backgrounds.
  • Add short but accurate product names.
  • Keep descriptions simple and relevant.
  • Mention expiry dates for perishables.
  • Set the correct MRP and selling price.

Make sure to keep your inventory updated regularly to avoid cancellation and customer dissatisfaction.

Pricing and Commission

Zepto usually charges a commission on each order, depending on the product category. The typical range is between 8% and 15%. There may also be delivery and packaging charges based on location and product type.

You can check commission details during onboarding or inside the Zepto Seller Hub.

Important Tip: Ensure your pricing includes the margin for commission and packaging costs. It will help maintain profitability.

How Delivery Works on Zepto?

Zepto follows a dark store model. That means sellers either store their products in Zepto’s mini-warehouses or fulfil orders directly from their store.

You have two delivery options:

1. Zepto-Fulfilled

Zepto picks, packs, and delivers the order using its fleet. This model ensures faster delivery and wider coverage. Zepto charges a delivery fee for this.

2. Self-Fulfilled

You handle packing and delivery using your team. It works better for hyperlocal deliveries or if you’re already managing deliveries.

Tips for Success on Zepto

  1. Leverage Hyperlocal Data: Use data-driven insights to position inventory close to demand hubs for instant availability.
  2. Maintain Quality Standards: High-quality products and reliable packaging enhance customer satisfaction and reduce returns.
  3. Competitive Pricing: Monitor market trends to offer attractive pricing and deals that encourage repeat purchases.
  4. Participate in Campaigns: Use Zepto’s promotional tools to boost visibility during key sales periods.

Related read: Swiggy Instamart Vs. Zepto: A Comparative Analysis of Quick Commerce Giants

Common Challenges and How to Overcome Them

The common challenges faced by sellers and how to overcome them:

1. Inventory Mismatch

Keep your stock updated in real time to avoid cancellations.

2. Product Returns

Pack items carefully and label them correctly to reduce damage and return rates.

3. Delayed Payments

Zepto follows a fixed payment cycle. Make sure your bank details are accurate to avoid delays.

4. Limited Delivery Radius

If you want to expand your reach, explore Zepto’s fulfilment centre option for wider coverage.

Documents Required for Zepto Seller Onboarding

Here is a quick checklist of documents you’ll need to sell on Zepto:

  • GST Certificate
  • FSSAI Licence (for food items)
  • PAN Card
  • Aadhaar Card
  • Cancelled Cheque/Bank Details
  • Product Images and Catalogue
  • Store or Warehouse Address Proof

Make sure all documents are clear and up-to-date to speed up approval.

Benefits of Being a Zepto Seller

Here are some of the top advantages you enjoy as a Zepto seller:

  • Quick access to a large customer base
  • Increase in daily and weekly sales
  • Real-time data and analytics
  • Dedicated seller support team
  • Smooth return and refund management

Plus, as Zepto continues to expand, so does your business opportunity.

How to Sell on Zepto Without a Store?

Yes, it is possible. If you’re a D2C brand or a manufacturer without a physical store, you can still sell on Zepto. Register as a vendor, list your warehouse address, and choose to fulfil orders via Zepto’s delivery system.

It is ideal for:

  • Startups
  • Home-based businesses
  • Cloud kitchens
  • Subscription box sellers

Accelerate Your Quick Commerce Sales with WareIQ Fulfillment

Regionally place your inventory to fulfill purchase orders from Zepto, Blinkit, and Swiggy Instamart with a fully compliant solution. Drive frequent replenishments to multiple dark stores, on schedule and with Proof of Delivery.

How Does It Work?

  • Step 1: Place Your Stock in Regional FCs to Avoid Lost Sales
    • WareIQ operates fulfillment centers in 15 cities across India.
    • Our planning engine assists in making the right inventory placement decisions in the right city.
  • Step 2: On Receiving Purchase Orders, WareIQ Picks, Packs & Dispatches
    • Stock batch management to avoid rejections.
    • Process compliant with Zepto, Blinkit, and Instamart requirements.
    • Repackaging at scale and scan-based operations to minimize errors.
  • Step 3: Deliver On-Time Based on Appointments, with PODs
    • Multiple delivery options integrated for consignments—B2C couriers, daily milk-runs, PTL, etc.
    • Proof of Delivery (POD) with all shipments to avoid conflicts.

Key Features of WareIQ’s Quick Commerce Fulfillment:

  • Flash Storage: Short-term storage tailored for quick commerce.
  • Deliveries Within 48 Hours: Appointment-based deliveries using diverse courier options.
  • Pan-India Network: Fulfill 20-50 dark stores per city daily with our scalable network.
  • Smart Inventory Placement: AI-led distribution to reduce costs and capture lost sales opportunities.
  • Packaging, Labeling & Repacking: Compliant with Zepto, Blinkit, and Swiggy Instamart standards.
  • ERP/WMS/OMS Integrations: Connect seamlessly with the system of your choice.
  • Proof of Delivery Access: Avoid conflicts with POD across couriers.
  • Dedicated Customer Support: Ensure no purchase order fulfillment is missed.

Partner with WareIQ to streamline your Zepto fulfillment and quick commerce fulfillment needs, achieving operational excellence for platforms like Zepto, Blinkit, and Swiggy Instamart.

Suggested read: Top 11 Quick Commerce Companies in India


Conclusion

Selling on Zepto in 2026 offers immense opportunities for businesses to cater to a fast-growing customer base seeking speed and convenience. By following this guide, you can establish a robust presence on Zepto’s dynamic platform.

With WareIQ as your logistics partner, you’ll not only simplify your operations but also gain a competitive edge in the quick commerce space. Start today and make the most of Zepto’s growing ecosystem with WareIQ by your side!

Learning how to sell on Zepto in 2026 can be a game-changer for your business. With the rise in quick commerce, selling through Zepto can help you increase visibility, reach more customers, and generate higher revenue in less time.

Whether you’re an experienced seller or just starting, Zepto’s strong support system, easy onboarding, and quick delivery promise make it a top choice. So, take the first step today: complete your Zepto seller registration, explore the Zepto seller hub, and start growing your business in 2026!

You may also like to read: How to Sell on Blinkit in 2026

Harsh Vaidya
Author

Harsh Vaidya

Harsh Vaidya is the Founder & CEO of WareIQ - a Y-Combinator-backed full-stack fulfillment solution catering to the fulfillment & shipping needs of 400+ eCommerce brands across categories. He was previously the Chief of Staff at Pitney Bowes managing Corp Dev & Strategy for $2.4 B SMB BU. He has 10+ experience in Strategy Consulting & SMB tech.

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